In today’s fast-moving digital market, the Minimum Viable Product (MVP) is still highly relevant in 2025. Startups and enterprises use an MVP to validate ideas quickly, test core functionalities, and gather real user feedback before investing heavily. However, with increasing competition and higher customer expectations, businesses cannot stop at just an MVP. This is where the Minimum Marketable Product (MMP) comes in. An MMP focuses on a refined set of features that are not only viable but also market-ready, ensuring user satisfaction and revenue generation. Conclusion: In 2025, the right approach is not “MVP vs MMP” but rather a combination. Build an MVP to validate and learn, then evolve into an MMP to capture the market successfully.