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Vidya Balan Leads Sleepfresh’s OOH Innovation Campaign as Brand Expands into Recliners and Seating Solutions www.styleessentials.inban site

Sleepfresh enters the seating solutions market with the launch of Raunak Homes, introducing a new line of sofas, recliners, and sofa-cum-beds. Backed by 27+ years of expertise in foam and coir, this strategic move is supported by an impactful OOH campaign across Kolkata and beyond, signaling the brand's commitment to long-term comfort, sustainability, and quality. With in-house manufacturing, ergonomic design, and eco-conscious fabrics, Raunak Homes is set to serve both residential and commercial spaces. As part of its growth, Sleepfresh continues its innovation journey with Vidya Balan-fronted campaigns and plans phased national expansion — shaping a new era of total home comfort for Indian consumers.
Read the full article on www.styleessentials.in
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