You have probably done it before, stopped in the middle of a mall, an airport, or a corporate lobby just to stare at a massive, bright video wall. Those screens are doing a lot of the heavy lifting for brands these days. There is a weird myth, though, that this kind of tech has to come from overseas to be any good. That is just not true anymore. The reality on the ground has shifted. A huge chunk of the action is happening right here. Specifically, LED manufacturing in Noida is exploding. It is quickly becoming the go to hub for high quality digital displays.