Running a lottery business? It's more than just selling tickets—you need the right strategy! Big lotteries like Powerball and Mega Millions keep players hooked with huge jackpots, smart prize structures, and just two draws a week to build excitement. You can do the same! Keep your RTP (Return to Player) balanced, offer exciting prizes (even if they’re not millions), and create a buzz with social media and digital ticketing. With the right lottery software and a focus on player experience, your lottery business can grow fast and profitably—just like the big leagues!