In our latest blog, we unpack the six common traps of traditional UX research- and how product teams can shift toward testing for adoption, not just usability.

Our deep-dive into the U.S Creator Economy uncovers the segments, spending behaviors, and storytelling touchpoints that shape brand relevance. From psychographic profiles to lifecycle shifts, we reveal what truly moves creators from awareness to advocacy.

Our latest deep-dive connects the dots, from yard vs. warehouse adoption trends to the 5 make-or-break purchasing criteria, that decide vendor wins.

From predictive modeling to cultural heatmapping, our insights help organizations unlock the true potential of the longevity dividend.

Read how our B2B expertise helped uncover key competitive gaps, pricing preferences, and customer expectations.

A global HR and finance platform saw mobile downloads rise- but actual usage lagged across frontline teams, regions, and roles. They partnered with Jasper Colin to decode the disconnect.

In the world of B2B sales and marketing, silence often says more than words. You’ve likely heard lines like: “We’re happy with our current vendor.

Through in-depth quantitative and qualitative research with mothers and moms-to-be, we uncovered what truly drives trust, trial, and long-term loyalty in this emotionally charged category.

From cold bins to smart wins- see how Jasper Colin helped transform farmer pain points into product breakthroughs and revenue growth across North America.

Search is no longer a destination. It's ambient. It's visual. It's everywhere. From TikTok to Instagram, platforms are no longer just channels—they’re the journey.

Using our proprietary B2B healthcare network, we helped a top medical device manufacturer decode procurement behavior, clinical adoption, and competitive gaps across North America and Western Europe.

Through a blend of primary research and strategic insights, we helped a global fintech firm shape their go-to-market playbook in a fast-evolving digital finance landscape.

Our latest case study reveals how AI-powered monitoring, standardized reporting, and transparency-first strategies can help asset managers move from marketing buzz to measurable impact.

At Jasper Colin, our Human Lens research solution, combined with our expert panel and deep B2B insights, uncovers what truly matters to IT leaders.

How Different Generations Shaped the Black History Month Conversations on Social Media? Gen Z – The Culture Creators 71% of Gen Z prefers brands that support social causes and take a stance on racial justice. Black TikTok creators have been responsible for shaping at least 75% of viral trends in fas

With 7,000+ languages spoken worldwide, true global marketing isn’t just about translation—it’s about understanding people. At Jasper Colin, our HumanLens and MarketClarity solutions help brands break barriers and build bridges through localization.

On this World Anthropology Day, we celebrate the power of cultural insights in shaping smarter, more human-centric market research. Here’s to bridging data with deep human understanding!

Have you ever thought about how data can revolutionize the lending landscape for SMEs? Curious to learn how they achieved this lending revolution? Dive deeper into our latest video for the full story.

In our latest case study, we dive into how we turned their digital strategy around, using deep social media sentiment analysis to uncover what truly resonates with audiences.

Jasper Colin's data-driven insights help brands navigate this evolving landscape. Are you ready to leverage data for maximum impact?

A recent study by Jasper Colin sheds light on patient satisfaction and the emotional rollercoaster that comes with it. Although the findings show a generally positive impression, there are significant areas that need attention—like fear, anxiety, and communication gaps.

We helped a leading U.S. fintech company to boost its presence in PFM segment. By adopting AI, enhancing usability, and expanding its application portfolio, the company achieved global growth.

Discover how a retail chain boosted revenue by 24% and improved customer retention by 80% with seamless omnichannel payment integration.

Explore our comprehensive analysis and discover how smart glasses are set to revolutionize industries globally!

In our latest blog, we highlight the critical statistics surrounding global carbon emissions and the urgent need for change. With the industrial sector contributing a staggering 24% of global CO2 emissions, the time to act is now.

We turned an underperforming anticoagulant drug into a market leader with a strategic brand repositioning approach! Within six months, the drug saw a 25% revenue increase and a 30% boost in brand recognition.

Learn how we helped one furniture retailer overcome these hurdles and achieve significant growth.

We helped them transform their approach with data-driven customer personas and a targeted marketing strategy, resulting in a 35% boost in qualified leads and a 15% increase in sales.

The Continuous Glucose Monitoring (CGM) market is exploding! Projected to reach $21.5B by 2029, this is a huge opportunity driven by increasing diabetes prevalence and technological advancements.

Check out our latest post, "Diversify or Die: Exploring Investment Opportunities," for the full story and discover the secrets to navigating the ever-changing world of wealth management.